
Key ConceptsHe blends the crest of Man City with Yankees iconography to create a design with clear lineage that stands very much on its own.
- Prominently feature ‘NY’ or ‘NYC’ type as these are recognizable symbols for New York (see: Yankees)
- Incorporate MCFC club colors
- Incorporate the number 5 as a symbol of the number of New York boroughs
- Draw inspiration from traditional football badge shapes and styling
- DON'T use cliché New York imagery like the Statue of Liberty and Empire State Building
- DON'T use the full name 'New York City FC'

The type is very good, though, combining the "N" and "Y" in a way I haven't seen before.
Retrum has also designed full kits: primary, secondary, third and goalkeeper, as well as a custom number font for non-MLS matches.
There's much more at his site - check out the full concept and let me know what you think.
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